Did you know there are 4 parts, or pieces, that every successful digital marketing campaign must have?
If you’re missing or deficient in any of these 4 areas, then your marketing will fail. It’s really that simple.
That leads us to the first key concept here…
Digital Marketing Is A Lot Like Assembling A Puzzle
As a kid, I loved puzzles. In fact, I still have a puzzle hanging in my apartment of a Norman Rockwell painting that I completed in elementary school. It’s not just puzzles though.
I love the process of discovering how all the individual pieces fit together to make something. That’s one reason I eventually went on to study engineering in college.
Now, as an adult, I still love puzzles, but I haven’t completed a 1,000 piece jigsaw in a while. Instead, I focus most of my time and energy these days putting together the puzzle pieces that make up digital marketing.