Facebook is the most popular social network in the world with 1.8 billion monthly active users that cover almost every demographic out there. Therefore, your target audience probably uses it, so it’s important to take advantage of it when marketing your business.
Creating content for social media can be quite overwhelming when you’re already publishing a fair amount of content on your website. The good news is that you don’t need to create twice the amount of content to be successful on Facebook. You can re-purpose what you already have on your website.
If you do it right, you can not only use the content on your site one time on Facebook, but multiple times. This can save you a lot of time, and money if you’re outsourcing. Doesn’t that sound nice?
Re-purposing Website Content on Facebook
Let’s get started on the best ways to make the most of your website content on Facebook.